E-commerce includes electronic fund transfer, smart cards, and all other methods of conducting business over digital networks. With the quick growth of the Internet, many companies are finding new and exciting ways to expand their business opportunities. Electronic commerce is inclusive of the whole sales process from marketing and sales through to payment and delivery. There are four basic electronic commerce software functions. The first is Catalogue Display. This can be in a very simple or very detailed form of display, for instance, numerous photographs of items with a detailed description of the item .The second feature is shopping cart capabilities which stores the information about the items bought by the customer enabling them to add and remove items as they shop, The third feature is the virtual checkout. The software calculates discounts, the volume of order and postage. This is where a transaction between the seller and customers financial accounts occurs and a secure online payment for goods and services takes place. Customer relationship software is the fourth basic electronic commerce software function. Many customers have concerns over the security of internet transactions and it is vital that secure transactions occur to build trust in the relationship. This is also vital to improving the business, making it more profitable by assessing customer behavior. Customer relationship software enables a company to become customer-centric in an ever-increasing competition in e-commerce.
What We Do?
India is one of the biggest network of E-Commerce website development companies. We,at Omkarsoft, one of the Website Design & Development companies,offer effectual e-commerce web design, plug-in & module development solutions. EDI(Electronic Data Interchange) enables large organizations to transmit information over different private networks. It has also found a role on corporate websites such as an intranet. The E-Commerce can also refer to downloading of various software, access different games or download contents like books, journal articles.
Various Services Provided By The E-Commerce website development
1.Auto-generated Site Map
Site Map is used in search engine optimization. They help search engines quickly surf through pages resulting in better search engine rankings. With better search engine rankings, your customers can quickly find answers to queries that they have.
2. Newsletter Management
The advantage of marketing Newsletters is you can reach thousands of customers at once, for pennies a piece, inviting them to look at products for sale on your Website while simultaneously branding your Business with Quality Product Information.
3. Order Management
Delivers a seamless omnichannel customer experience and optimizes order fulfillment across every location in the supply chain.
4. Sales Management
“Sales is the stepping stone to a successful career in marketing.” It is the process of planning, staffing, executing and analyzing your sales team and their goals and results.
5. Report Management
Report management is a activity that involves providing substantial information to the managers in an organization to help them make business decisions. The main goal of reporting is to supply important timely information to managers in an effective way.
Various Processes Involved In E-Commerce Website Development
- Go where there is sufficient demand.
- Product pricing, low pricing make it difficult for you to get returns. And also high-value items difficult to make people to purchase.
- Product availability and convenience. Choose the products which are not easily available. Usually those kind of products will sell quickly online.
- Know your customer: It is important for any business to know who their target audience iis so, that they can reach them in the best possible way. Check your competitor customers and evaluate them.
It is a software which helps you build your online store where you put your products for sale and where customers can buy the products . Choosing the right e-commerce platform is crucial for any business and it is the very first step in e-commerce website development process. You chose between hosted and self hosted platforms. There are many hosted platforms like Magento, WooCommerce, Shopify and opencart etc., almost all these platform have the essential features of an online business. Based on the requirement you can customize the platform features.
Right hosting platform
Choosing the right hosting platform is vital to any online business as it plays a crucial role in making your online store up and running without any interruption. A right hosting platform determines your website’s accessibility and performance efficiency. Some of the important parameters to consider when you choose a hosting platform are Security,Speed and Support.
Right design / development agency
The next important thing is to choose the right development partner. With the emerging online trend we have lot of options in choosing an agency. But, we need to look for the certain aspects when you are chosen your e-commerce development company i:e After sale support, Location, Design,development approach .
After development before it goes on air, it is very much important to do a testing on different scenarios. Testing is usually done in various browsers, across platforms, and across devices. Testing includes usability, customer convenience, bugs, appearance and is to ensuring a good shopping experience. Some of the points which need to check at the time of testing – Website loading, compatibility, navigation, broken links, security.
After the site is ready, the next immediate step is to do marketing and promotional activities. A well-planned promotional strategy that reaches out to the right audience at the right time and across the right channels will help spreading the brand awareness and sale conversion. Some of the marketing methods used for an online business is as follows.Email marketing, SEO – Search engine marketing ,SEM – Social media marketing.